At this time in my life I like to say I've stopped caring what others think. But if that were really true, I wouldn't be checking every day on the progress of my book sales. Because honestly I do care. I want people to read my book(s) and provide feedback. Because when you create something, anything, you're really putting yourself out there and exposing yourself to the world. You're saying, this is me, what do you think? Any type of art is subjective and even though you think it's wonderful and beautiful not everyone will love it the way you do.
I've had an etsy store with my jewelry for years and I hardly sell anything. The truth is I've never done anything to promote the store because jewelry making is primarily a hobby for me. If I made it a business, then I'd have to get up and work at it every day and it wouldn't be fun anymore. As it is now, I make jewelry and give most of it away or wear it myself. And I enjoy it. My husband says " Make art for art's sake". He's a very smart man and I'm glad I listened to him, although I'm not sure he knew when he said that, just how much my little jewelry hobby would cost him. I have an entire studio with lots of equipment and supplies and sometimes months go by when i don't even go in there. Did I mention I'm a dilettante?
When I first started making jewelry it was very important to me that people liked my stuff. I believed that every piece was gorgeous. Why didn't everyone else think so too? But realistically, that's just not the way it works. Some of the things that sell like hotcakes on etsy are things I wouldn't be caught dead wearing. Everyone has different ideas about what beauty is and I had to let go of my rigid ideas of beauty.
After I wrote my first book and put it on Amazon, I didn't realize how much promotion was needed to get it seen. I took advantage of their free promotion service and it went to the #1 bestseller in it's category in the first 2 days. I couldn't believe that I was an Amazon Best selling author! But that's very deceiving. Since it was in the free promotion, it had a lot of downloads, but I didn't make any money. Then as soon as the free promo was over it dropped into obscurity and now there haven't been any sales in days.
It reminded me of when I was a Mary Kay Consultant, oh so many years ago and in my first week the director put me in the newsletter for being the #1 in sales. How could that be when I hadn't sold anything? The truth was that I had PURCHASED more product than anyone else that week. All of the other consultants thought I was this big go-getter who outsold them in my first week. It was a really misleading way of reporting the figures and also a way to create a false sense of competition. So I don't really feel like a bona fide Amazon best seller just yet, and I've been scratching my head trying to get promotion for the book. I'm about ready to launch my second one and maybe having 2 will boost my visibility, but I guess there is a lot to learn about getting your books seen on Amazon.
I guess I do still care about what others think, but the fact is I didn't write this book to make money. Just like with jewelry, I wrote this book because i had something to say. While I was giving advice to a friend I realized that everything I was telling her was something that I had personally experienced and that maybe there were other women out there who could benefit from the insight I had gained from those experiences. Everything that I heard her say, had come out of my mouth at one time or another and I wanted to help other women avoid those mistakes. Women make 64% of all book purchases. Perhaps they're looking for something. Maybe they just like to escape. I don't know, but I know how much I love to read and how much I've learned from the books I've read. The idea that I could contribute some knowledge to other women from my own experiences fills me with joy. I consider my book a self-help, relationship book.
If anyone is interested in reading it, I would love and appreciate any feedback. (and of course reviews) Available on Amazon:
"He Would Never Do That to Me and Other Lies Women Tell Themselves"